When most people think of a young, hip city, New York or Chicago come to mind — not Kansas City. To change that, a group of companies, including Burns & McDonnell, recently teamed up to form LiveKC, an initiative aimed at attracting millennials to Kansas City — and keeping them here.
The group comprises representatives from each of the founding partners and sponsors and regularly meets to discuss ways to engage millennials and plan events attractive to them. I’m excited to be among the LiveKC ambassadors who get to support and promote this fun initiative.
What’s So Cool About Millennials Anyway?
The millennial generation is one of the largest, with 80 million people in the United States and 2.5 billion people worldwide, compared to Baby Boomers at 76.4 million and Gen Xers at 41 million. This dominant generation is the most diverse and socially connected generation yet and aspires to make a meaningful difference. By 2030, they will make up 75 percent of the workforce. While Kansas City has a strong millennial presence, it’s essential to continue building a community in which they feel they can thrive in order to remain competitive with larger cities.
How LiveKC Is Changing the City
The goal is simple: Make Kansas City a more fun place to live, work and play. How? By planning awesome events and highlighting Kansas City’s greatest attributes. Since forming in September, LiveKC has hosted three smaller events in conjunction with major Kansas City happenings (Live Outside the Lines, Smash KC and Eve KC). Coming up later this week, the group will put on its first major event on the lawn of the Liberty Memorial: The Fiery Stick Open. This isn’t your typical networking event — and it’s one that you won’t want to miss. Organizers aim to create an atmosphere that mimics that of the 16th hole of the Phoenix Open PGA tournament, which has been described as a “haven for lunatics and loudness.” Check it out.
Get Involved
If you’re a millennial in Kansas City, or thinking about moving to Kansas City, join the movement and help us make Kansas City even better. Check out the LiveKC website and click “join the movement” to sign up. You will be the first to receive an invite to events, discounts and information about the latest and greatest in the City of Fountains. You can also check us out on Twitter, Facebook and Instagram.
Elle Jenkins is a communications coordinator at Burns & McDonnell. She’s passionate about storytelling, strategizing and connecting with others through writing and marketing. And she’s one of the first LiveKC ambassadors. If you’d like to learn more about LiveKC, you can get the scoop from Elle by connecting with her on LinkedIn.
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